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Howard G. Smith, M.D. is a former radio medical editor and talk show host in the Boston Metro area. His "Medical Minute" of health and wellness news and commentary was a regular weekday feature on WBZ-AM, WRKO-AM, and WMRE-AM. His popular two-way talk show, Dr. Howard Smith OnCall, was regularly heard Sunday morning and middays on WBZ.

Dr. Smith has adopted audio and video podcasting as conduits for HEALTH NEWS YOU SHOULD USE. Based on the latest medical, health, and wellness literature these reports provide practical information you can use to keep yourself and your family healthy. Many reports have video versions, and Dr. Smith’s YouTube Channel may be found at: http://bit.ly/2rNw6XQ

Trained at Harvard Medical School and a long-time faculty member at Boston Children’s Hospital, he practiced Pediatric Otolaryngology for 40 years in Boston, Southern California, and in central Connecticut.  He is now based in New York City.

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  2. Glimpses Of Coffee Mimic Caffeine Effect

Glimpses Of Coffee Mimic Caffeine Effect

Apr 19, 2019

Vidcast: https://youtu.be/gBkcwslZo1w

Tired of shelling out 3 bucks for that Starbucks Latte.  You might just derive some of the same emotional and psychological effect by looking at a picture of it.

Management researchers at the University of Toronto’s Rotman Management School studied responses to seeing even glimpses of coffee-related images.  Called priming, such images caused the subjects to think more precisely and to sense a shorter than actual time scale loosely mimicking the effects of caffeine.

The effect was definitely stronger in Westerners for whom coffee has a strong tradition than it was for those accustomed to Eastern culture and drinking tea.  

This priming effect apparently also works for fast food logos.  Seeing them prevented viewers from relaxing and enjoying a pleasurable experience.

Eugene Y. Chan, Sam J. Maglio. Coffee cues elevate arousal and reduce level of construal. Consciousness and Cognition, 2019; 70: 57 DOI: 10.1016/j.concog.2019.02.007

#Coffee #caffeine #priming #arousal